Surge is a marketing agency dedicated to innovators and disruptors. We don’t do status quo. It’s not in our DNA.

May 24, 2018

Reflections on an Agile Approach to Marketing

Some years ago, I headed up a creative, UX and development team for a large health system and we had great success using agile methodology to revamp and consolidate a vast array of digital assets, including websites, intranets and personal health record portals. It was there that I began to understand how agile methodology could […]

December 16, 2017

Tech Giants Have Big Plans for Healthcare, But Will Consumers Trust Them?

In the last several months there has been a lot of buzz about the leading consumer technology companies expanding their footprint into healthcare. Google’s parent company, Alphabet, is exploring many paths to get deeper into healthcare, including becoming an insurance company and developing artificial intelligence and machine learning-based medical tools. Apple announced a new feature that aims […]